The Bank Guarantee Fund contributes to the stability of the national financial system: it guarantees banks and credit union deposits and is responsible for the resolution of financial institutions at risk of bankruptcy.
The studio’s task was to design a visual identity to the existing logo. Unfortunately, the client could not be persuaded to rebrand the mark.
Kreska Studio DIDN’T design the BFG logo.
I started to look for graphic solutions, hiding the flaws of the BFG identification mark. I proposed an abstract project which (not directly) was associated with banks, savings banks, and financial institutions. In my design, their internal structures are transparent and stable.